In the event you’re unaware, Bronco is a Mexican grupero band who has enjoyed decades-long success. Their popularity is thanks to their modern take on regional Mexican music. Their sound pays tribute to the norteño tradition, while also incorporating a more melodic pop style and modern instruments like keyboards.

With a career spanning nearly four decades and a number of international hits, it’s easy to see how Bronco became a household name in Mexico, the United States, and beyond.

And after all that success, Bronco: La Serie is here to tell Bronco’s origins and rise to fame. The series is an adaptation of the book Cicatrices de un Corazón, written by Bronco’s frontman, Guadalupe Esparza.

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